User Operations Expert

About this task

岗位职责：
1. 负责巴西用户分层与策略设计，基于用户生命周期建立用户分层体系，制定精细化用户运营策略，并对用户增长和效率结果指标负责。
2. 通过本地化用户调研、数据分析和模型等工具进行用户行为分析，深挖用户需求场景和增长机会，制定增长策略，并持续通过 A/B 测试等方式验证策略效果，优化财务模型。
3. 搭建可复用的用户分层运营 SOP 和策略框架，沉淀有效方法论，推动团队运营能力标准化和规模化。
4. 推动跨部门协作，与产品、算法、配送、商家等协作方建立高效协作机制，共同推进业务结果达成。
5. 运用 AI 工具辅助用户行为数据分析、策略文档撰写及 A/B 测试结果解读，持续探索 AI 在用户运营场景的落地实践。

岗位要求：
1. 5 年以上互联网产品运营、用户运营相关经验，熟悉 C 端用户运营、营销活动、补贴策略、策略分析等工作模块。
2. 掌握用户运营、产品设计的方法论，具备同理心和用户视角，能够有效洞察用户需求。
3. 数据驱动，能够闭环策略制定、实验设计、效果复盘、策略迭代全流程；精通用户及营销活动的 ROI、LTV、CAC 等核心模型，能完成复杂补贴策略的财务测算和效果预估。
4. 具备强逻辑思维和出色的跨部门协作能力。
5. 具备英语口语交流能力，能够进行日常交流。
6. 能熟练使用至少一种 AI 工具辅助日常工作，如数据分析、策略文档和报告撰写等，并具备主动探索 AI 新能力的意愿。

岗位亮点：
1. 参与战略级出海业务，积累海外业务实战经验。
2. 深度参与新市场从 0 到 1 的开拓，体验创业氛围与成就感。
3. 在国际化环境中融入多元文化团队，扩展全球化视野。
4. 业务复杂度和发展空间大，岗位综合发展和延展性强。

优先条件：
1. 有平台型、交易型产品或千万级用户运营经验及成功案例者优先。
2. 有用户分层体系、会员体系搭建经验者优先。

薪资：35-65k·15薪。
工作地点：巴西圣保罗 Ez Towers Torre B。

Responsibilities:
1. Own user segmentation and strategy design for Brazil. Build a user segmentation system based on the user lifecycle, develop refined user operations strategies, and be accountable for user growth and efficiency metrics.
2. Conduct user behavior analysis through localized user research, data analysis, models, and other tools; identify user needs, scenarios, and growth opportunities; develop growth strategies; continuously validate strategy effectiveness through A/B testing and other methods; and optimize financial models.
3. Build reusable SOPs and strategic frameworks for segmented user operations, codify effective methodologies, and promote standardized and scalable team operations capabilities.
4. Drive cross-functional collaboration and establish efficient collaboration mechanisms with product, algorithm, delivery, merchant, and other teams to achieve business outcomes.
5. Use AI tools to support user behavior data analysis, strategy documentation, and interpretation of A/B test results, while continuously exploring practical applications of AI in user operations.

Requirements:
1. More than 5 years of experience in internet product operations or user operations, with familiarity in C-end user operations, marketing campaigns, subsidy strategies, and strategy analysis.
2. Solid understanding of user operations and product design methodologies, with empathy, a user-oriented perspective, and the ability to identify user needs effectively.
3. Data-driven, able to manage the full cycle of strategy development, experiment design, performance review, and strategy iteration; proficient in core models such as ROI, LTV, and CAC for user and marketing campaigns; able to complete financial calculations and impact forecasts for complex subsidy strategies.
4. Strong logical thinking and excellent cross-functional collaboration skills.
5. Spoken English communication ability for daily communication.
6. Proficiency in using at least one AI tool to support daily work, such as data analysis, strategy documentation, and report writing, with a willingness to proactively explore new AI capabilities.

Role Highlights:
1. Participate in a strategic overseas business and gain hands-on experience in international operations.
2. Deeply participate in building a new market from 0 to 1 and experience a startup-like environment and sense of achievement.
3. Work in an international environment, integrate into a multicultural team, and broaden a global perspective.
4. Large business complexity and scope, with strong room for growth and role expansion.

Preferred Qualifications:
1. Experience and successful cases in platform products, transaction-based products, or user operations at the tens-of-millions scale are preferred.
2. Experience building user segmentation systems or membership systems is preferred.

Salary: 35-65k, 15 salaries per year.
Work Location: São Paulo, Brazil, Ez Towers Torre B.