E-commerce Operations Manager

About this task

岗位职责：
1. 团队管理：组建并管理直播运营团队，制定团队目标、分工及考核机制，提升团队专业能力与交付质量；负责团队成员的选拔、培养与绩效评估，搭建人才梯队。
2. 客户服务与交付：统筹品牌客户的 TikTok Shop 商家自播代运营项目，制定运营策略，对客户的 GMV、ROI 等核心指标负责；根据客户需求，提供主播资源匹配、直播策划、流量运营等一站式解决方案。
3. 主播与达人资源：搭建并管理主播/达人资源池，负责新人主播挖掘、培训及绩效追踪，持续优化主播梯队；维护与头部达人、MCN 机构的合作关系，拓展优质主播资源。
4. 流量与推广：精通 TikTok 流量运营规则，为客户制定自然流量与付费流量协同的获取方案；负责信息流广告投放策略，管理直播推广预算，持续优化投放效率。
5. 数据驱动：建立直播数据监控体系，深度分析核心指标，快速定位问题并推动运营策略迭代；以数据为导向，向客户输出运营报告与优化建议，提升客户信任度与续约率。
6. 商务协同：配合商务团队进行客户提案、方案讲解及需求对接，支持新客拓展；沉淀标准化服务流程与方法论，提升团队交付效率与可复制性。

任职要求：
1. 2 年以上直播电商运营经验，1 年以上团队管理经验；有海外工作或跨境电商背景优先，有代理商/服务商工作经验者优先。
2. 精通 TikTok 电商自播流程与流量机制，熟悉信息流广告、直播推广及服务商体系。
3. 数据敏感度高，逻辑思维清晰，擅长通过数据分析发现问题并驱动业务增长。
4. 具备出色的团队管理、沟通协调与资源整合能力，能带领团队达成目标。
5. 具备良好的客户服务意识与商务沟通能力，能维护长期客户关系。
6. 创新意识强，善于捕捉行业趋势，探索直播新玩法。
7. 日语流利。

工作地点：日本东京。
薪资：25-50k。

Responsibilities:
1. Team management: Build and manage a live commerce operations team, set team goals, responsibilities, and assessment mechanisms, and improve the team's professional capabilities and delivery quality; be responsible for team member selection, development, performance evaluation, and talent pipeline building.
2. Client service and delivery: Oversee TikTok Shop merchant self-broadcasting operations projects for brand clients, develop operational strategies, and be accountable for key metrics such as GMV and ROI; provide end-to-end solutions including host resource matching, live-stream planning, and traffic operations based on client needs.
3. Host and creator resources: Build and manage a pool of hosts/creators, identify and train new hosts, track performance, and continuously optimize the host pipeline; maintain partnerships with leading creators and MCN agencies and expand high-quality host resources.
4. Traffic and promotion: Have strong expertise in TikTok traffic operation rules and develop integrated acquisition plans combining organic and paid traffic for clients; be responsible for feed ad placement strategies, manage live-stream promotion budgets, and continuously optimize advertising efficiency.
5. Data-driven operations: Establish a live-stream data monitoring system, conduct in-depth analysis of key metrics, quickly identify issues, and drive operational strategy iteration; produce operational reports and optimization recommendations for clients based on data to improve trust and renewal rates.
6. Business collaboration: Work with the business development team on client proposals, solution presentations, and requirements alignment to support new client acquisition; develop standardized service processes and methodologies to improve delivery efficiency and replicability.

Requirements:
1. More than 2 years of live commerce operations experience and more than 1 year of team management experience; overseas work experience or cross-border e-commerce background is preferred, and experience with an agency/service provider is preferred.
2. Proficient in TikTok e-commerce self-broadcasting processes and traffic mechanisms, and familiar with feed advertising, live-stream promotion, and service provider systems.
3. Strong data sensitivity and clear logical thinking, with the ability to identify problems through data analysis and drive business growth.
4. Excellent team management, communication, coordination, and resource integration skills, with the ability to lead a team to achieve goals.
5. Strong client service awareness and business communication skills, with the ability to maintain long-term client relationships.
6. Innovative mindset, able to capture industry trends and explore new live-streaming approaches.
7. Fluent Japanese.

Work location: Tokyo, Japan.
Salary: 25-50k.